Introduction to Customer Service

Art of delivering excellent service

ABOUT THE PROGRAM

The customer service course is designed to provide essential knowledge and skills required to improve the quality and effectiveness of customer experience. The one day course enables the delegates to identify the needs and desires of the customers, manage frustrated and irate customers and apply behavioural standards to enhance the customer experience. The delegates will learn how to handle difficult situations and customers, develop new customer relationships, resolve complaints with empathy and efficiency, achieve real excellence and gain confidence in the customer service role. The training program introduces delegates to the key concepts and modules that promote customer retention and loyalty and enhance their leadership and interpersonal skills.

  • Understand customer needs and their expectations

  • Work with the customer’s point of view

  • Handle complaints efficiently and effectively

  • Contribute positively to the enhancement of customer service

  • Courses delivered by highly qualified instructors

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

PREREQUISITES

No prerequisites are required for attending the Introduction to Customer Service course.

TARGET AUDIENCE

The customer service course is intended for anyone who wants to improve the quality of customer service within their own area of responsibility. The course is extremely beneficial to the front line people who deal face to face or over the phone with their customers.  

WHAT WILL YOU LEARN?

  • Explore the benefits of both writing and speech
  • Learn how to plan and prepare for writing a report
  • Understand the relevance of formal and informal writing
  • Identify, gather, analyse and interpret the relevant data and information accurately
  • Discuss the techniques for impressing the customers with excellent customer care skills
  • Learn how to communicate to both internal and external customers
  • Strategies to enhance your key performance indicators
  • Classify advanced listening and responding skills

Enquire Program

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PROGRAM OVERVIEW

Customers play an important role in the existence of any business in both public and private sector. A good customer service means being responsive to their desires and requirements.  In today’s competitive business environment, customer service is a crucial buzzword and plays a crucial role towards the growth of the organisation. Bad customer service can lose the reputation of your business, while good customer service makes your customers feel that you are not only making a sale but also want to develop long-term relationships with them.


PROGRAM CONTENT

Overview of Customer Service

  • Explain the term “customer ”
  • Identify your role in providing services to your customers
  • Describe the customers and their expectations
  • Define class customer service
  • Requirement of a customer service professional

Fundamentals of Customer Service

  • Describe the customer service transaction model
  • Know how to use the customer service contract prototype
  • Recognise how to notice the customer
  • Learn how open-ended questions enhance customer satisfaction
  • Describe the uses of evaluating and following up on customer queries.
  • Identify the benefits of conveying customer service issues to the management.
  • Learn how client deal take place

Customer Communication Summary

  • Identify the blockades in the interaction
  • Describe the different mediums that clients use for communication
  • Know the advantages of building an understanding with the clients
  • Distinguish the different methods for communication through both head-on and telephone

Customer’s Semantic

  • Match oral declarations to the exact communication places
  • Estimate customer situations to define best approaches
  • Describe graphics, audio and kinesthetic arguments
  • Match kinesthetic statements to the particular communication positions
  • Match visual reports to the precise communication channels

Setting the Values of Customer Service Excellence 

  • Understand the benefits of providing excellent customer services
  • Importance of managing internal and external customer prospects
  • First impressions of customers
  • Know and work with the four customer styles

Service Recovery: Handling Complaints and Difficult Customers 

  • Importance of customer complaints and why they should be encouraged
  • Six steps to service recovery
  • Empower employees to get the job done efficiently
  • Strategies to help calm upset customers
  • Manage emotions during stressful situations

Principles of Persuasion 

  • Request feedback from clients and colleagues
  • Art of giving and receiving feedback
  • Five dimensions of customer service excellence
  • Words and tones to avoid conflicts
  • Negotiate mutually beneficial outcomes
  • Best practices for call managing
  • Describe documentation and quality declaration
  • Measuring and monitoring customer satisfaction

Getting the Right Customer Service Attitude 

  • Stress management tips to increase productivity
  • Set personal and professional goals
  • Understand Client service mission and vision
  • Focus on continuous improvement
  • Importance of attitude and teamwork

Delivering Message of the Customer Service 

  • Understand nonverbal communication of customers
  • Identify client’s expectations and service requirements by using questioning techniques
  • How well does your organisation communicate the position of customer service?
  • Telephone tips to promote a professional image
  • Tips for building trust and rapport quickly face-to-face or on the telephone
  • Learning style
  • Developing your active listening skills to improve communications

Introduction to Customer Service Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Stoke-on-Trent

Stoke on Trent is located in Staffordshire in the UK. It is also abbreviated as Stoke, and it is a unitary authority area. Area of Stoke on Trent is around 36 square miles. In 2011, this area had a population of 469,000. Stoke on Trent is known as polycentric which means it is formed by six towns federation in the year 1910.

Stoke on Trent got its name from Stoke-Upon-Trent where the majority of the railway station and government center is located. Other four towns are Longton, Fenton, Tunstail and Burstem. Major pottery industry of England is located in the Stoke on Trent. It is commonly known as the potteries. Earlier it was a center of the industrial conurbation, and now it is a center for distribution and service industries.

Education

Stoke on Trent has four major educational institutions located in the local area. This city has two higher education colleges namely Stoke-on-Trent college and City of Stoke-on-Trent Sixth Form college. Earlier the Sixth Form College was established in Fenton and now on the Leek Road. Sixth Form College provides best A-level teaching to near about 1800 students. This college is more abundant in the area and it offers adult education as well as apprenticeships. The main campus is located in Shelton and secondary in Burslem. Staffordshire University is situated in Stoke-On-Trent. The main campus in Shelton that is near the railway station of Stoke-on-Trent. It got its university status in 1992. Royal Stoke University Hospital is home to branches of Keele University School of Medicine. With the involvement of Stoke On Trent city council, in the year 1949 Keele University was founded as University College of North Staffordshire.

Stoke-On-Trent has around 15 secondary schools namely Haywood academy, Birches Head Academy, St Peter's Academy, St Thomas More Catholic Academy, St Joseph's College, Excel Academy, Discovery Academy etc.

In the year 2007 Stoke-on-Trent's high school system's restructure was proposed. During the year 2010 various secondary schools were closed or merged like Michell High and Edensor High was combined to form Discovery Academy, Berry Hill High and St Peter's CE High School was combined to build St Peter's Academy.

Economy

Stoke-On-Trent is a significant center for the ceramics industry. In 1980's and 1990's British Manufacturing sector was hit by decline. Various factories, collieries, potteries, and steelworks were closed. Due to this, the unemployment rate increased in the Stoke-On-Trent.

Wedgwood pottery firm and its subsidiary Royal Doulton are located in Barlaston. In Indonesian factory primary production takes place. In Stoke town, Portmeirion is located which owns the Royal Worcester and Spode brands. In Hanley, Emma Bridgewater ceramics firm is located. In Middlepoint, Burleigh Pottery is located. In Etruria, Wade Ceramics is located. In Burslem, Royal Stafford and Moorcroft are located. Left manufacturers of Bone China is Aynsley Chine in Longton. In Tunstail main factory of Churchill, China is located.

Around 9000 firms are located in the city. Some are founded by local businessman and chairman of Stoke City Peter Coates. John Caudwell started Phones4U Company which is a significant mobile phone retailer. In Stoke on Trent, Michelin tyre company complex is located that includes its training center, truck tyre re-treading facility, and commercial head office.

Large warehouses of Co-operative pharmacy is located in this city. Single largest major employer in a city is Stoke-On-Trent city council, and another one is Royal Stoke University Hospital which has over 7000 staff members.

According to the Competitive Alternatives 2004 report, Stoke-On-Trent is the best cost-effective place to set up new businesses. The major shopping center is Potteries shopping center located in Hanley. It has around 87 units which include brands like New Look, Monsoon, Gap, HMV, River Island, La Senza, Topshop, Marks, and Spencer etc. Quality Formations ranked Stoke-On-Trent second best city for starting any business due to various factors like offices, energy, public transport, property and financial access.

Customer Service Skills

Customer service i...