Competitive Strategy Fundamentals

Build effective strategies to lead market

ABOUT THE PROGRAM

A decision-making process is one which helps in selecting valid choices by recognizing a decision, gathering information and examining the various available solutions. It is considered as the powerful asset within the organisation. The success of a company depends upon the good or bad decisions. Good decisions take the company to a higher level of opportunities and success while bad decisions are responsible for the failure of the company. This course will help the delegates to make better decisions needed to compete and lead the market.

MSP Training’s Competitive strategy fundamentals course under Business Skills is designed to provide delegates with the knowledge on implementing the strategies for achieving the desired goal.

  • Build and maintain effective strategies

  • Plan and implement the strategy to lead the market

  • Gather information required for competing in the market

  • Delivered by highly qualified and experienced instructors

  • Our courses are offered in luxury venues

  • Help and support from our team

  • Become better decision-maker

  • Learn to include audience in the conversation for more ideas

PREREQUISITES

Competitive Strategy Fundamentals course doesn’t have any prerequisites, and anyone can attend this.

TARGET AUDIENCE

  • Competitive Strategy Fundamentals course is designed for those who are involved in the process of building business strategies at any level.
  • Anyone can attend this session for gaining skills of better decision-making for the organisation activities and success.

WHAT WILL YOU LEARN?

Upon successful completion of the course, the delegates will be able to:

  • Gain understanding of organisational behaviour in various situations of markets
  • Make better decisions by making effective strategies
  • Make organisation capable of competing in the market
  • Learn how to include the audience in their conversation
  • Build plan to get ideas from various resources and then implementing it in organisation

 

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PROGRAM OVERVIEW

The competitive strategy defines the various methods and procedures of competing and leading the market. Below figure shows the Competitive advantages with competitive scope:

 

                                                     

During our training, the delegates will learn many advanced competitive advantages over its contestants in the market. The ROI of the business depends on its competitive power hence it is a crucial element. This training programme provides light on the structure of the market, the importance of analysis and assessment of the mobility. We have experienced and certified instructor who will make the delegate’s experience great. We provide latest study material in order to make our candidates updated with the new technology in the market. Our trainer makes sure that the delegates are capable of making effective strategies within their workplace after this training.


PROGRAM CONTENT

An Overview of Customer Strategy

  • An Introduction to Customer Strategy
  • Significance of Customer Loyalty
  • Various kinds of Switching Costs
  • Customer Value and Switching
  • Describing Old Dealers and Customers
  • How to get new Suppliers?
  • Maintaining your Customer Base Asset Mobility
  • Oligopoly
  • Cournot and Bertrand
  • Strategic Complements and Substitutes lecture
  • Capacity Competition
  • Competition and Financial Condition

How to keep business clean?

  • An Introduction
  • Explanations for Competition Policy
  • Knowledge of Instruments used
  • Define Cartel Agreements
  • What are the factors Favouring Cartels?
  • Describing Markets and Measuring Market Power
  • What are the Forms of Market Foreclosure?

How to increase returns?

  • An Introduction
  • Network Goods
  • An Overview of Network Effects I: Direct Network Effects
  • An Introduction to Network Effects II: Indirect Network Effects
  • Summary of Market Structure in Network Industries
  • Frugality of Scale
  • Diseconomies of Scale & Scope

Strategies in Network Markets

  • An Introduction
  • Achieving Critical Mass
  • Raising Attention and Downsizing Perceived Risks
  • Plans in Standardisation
  • Expressive the Target Market
  • Planned Pricing

How to get growth with partners?

  • An Introduction
  • What are Trends and Differences?
  • Goals for Partners and Buyers
  • Pre-Merger Deliberations
  • Merger Control
  • Post-Merger Mixing
  • Position and Differentiation
  • Complementarities in policies within the firm

Competitive Strategy Fundamentals Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Dundee

By area, Dundee is the 4th largest in Scotland and 51st largest in the entire United Kingdom by population. It is one of the 32 council that the government of Scotland uses for administration. Initially, Dundee was a trading post, but with rapid developments taking place during the Industrial Revolution, it became a centre of the jute industry worldwide.  Dundee earned the sobriquet “the city of jute, jam and journalism" due to its industries of jam and journalism besides the jute industry.

Dundee has also earned itself another title "One City, Many Discoveries". This has been primarily because of the various scientific activities and because of the RRS Discovery (now standing at the Discovery Point). The RRS Discovery, a  Robert Falcon Scott's Antarctic exploration vessel, was built in Dundee. Besides, Dundee is also home to various other industries such as Biomedical and technological. United Kingdom’s  digital-entertainment industry generates  10%  of the revenue from Dundee alone.

The two universities, the Abertay University and the University of Dundee, are located in Dundee. The United Nations in 2014 recognised Dundee as the UK's first UNESCO City of Design. This again was due to its different contributions to fields such as entertainment and medical research.

Dundee has two football clubs also, Dundee United and Dundee F.C., who have their stadiums where they play their home games. All these stadiums are placed away from each other.

As the revenues from the traditional industry declined, the city planned to develop the tourism aspect of Dundee.  The plan which would cost £1 billion was started as early as 2001 and will be completed within 30 years. Also being developed within Dundee are the Dundee Victoria & Albert Museum which are expected to be inaugurated by 2018. The cost of this museum is estimated at £80 million.

Landmarks

The city landscape is dominated by a large hill called The Law and a firth called the Firth of Tay. The Law was the site of an Iron Age Hill Fort, where the soldiers who had laid down their lives in World War I were commemorated. The waterfront, which has changed a lot due to natural forces acting upon it since the 19th century, is still home to several docks that were at one time used for importing and exporting jute and whale products. The HMS Unicorn and the North Carr Lightship are stationed at The Victoria while the RRS Discovery of  Captain Scott is stationed at Craig Pier. The Craig Peer also is used by ferries to Fife.

 

The city is home to a 15th-century building, the St. Mary’s Tower, that is considered to be the oldest in the city. The Tower is a part of the City Churches that include St Clement's Church, Old St Paul's and St David's Church, and St Mary's Church. The other churches in the city that carry historical value are the Roman Catholic Cathedral of St Andrew and the Gothic Revival Episcopal Cathedral of St Paul's.

Castles

Dundee is home to several castles most of which belong to the Early Modern Era.

  • The Mains Castle, located in the Caird Park, had its earliest parts built in 1562 by David Graham.
  • Another castle, the Dudhope Castle, which is considered to be the seat of the Scrymgeour family was built in late 16th century on the site of a keep.
  • Claypotts Castle, a castle in West Ferry, was built in the latter half of the 16th century by John Strachan.
  • The Broughtly Castle was built in 1495 and served military purposes until 1932. The castle served in the Anglo-Scottish Wars and the Wars of the Three Kingdoms as well. The castle stands alongside two different kinds of beaches – one of sand, the other of pebbles - on a shallow tip that projects into the Firth.
  • The Powrie Castle has only the ruins left from its 16th-century structure. It stands to the north of Fintry.

 

Key abilities for strategic prowess

Benefits of Strategic Prowess

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