Competitive Strategy Fundamentals

Build effective strategies to lead market

ABOUT THE PROGRAM

A decision-making process is one which helps in selecting valid choices by recognizing a decision, gathering information and examining the various available solutions. It is considered as the powerful asset within the organisation. The success of a company depends upon the good or bad decisions. Good decisions take the company to a higher level of opportunities and success while bad decisions are responsible for the failure of the company. This course will help the delegates to make better decisions needed to compete and lead the market.

MSP Training’s Competitive strategy fundamentals course under Business Skills is designed to provide delegates with the knowledge on implementing the strategies for achieving the desired goal.

  • Build and maintain effective strategies

  • Plan and implement the strategy to lead the market

  • Gather information required for competing in the market

  • Delivered by highly qualified and experienced instructors

  • Our courses are offered in luxury venues

  • Help and support from our team

  • Become better decision-maker

  • Learn to include audience in the conversation for more ideas

PREREQUISITES

Competitive Strategy Fundamentals course doesn’t have any prerequisites, and anyone can attend this.

TARGET AUDIENCE

  • Competitive Strategy Fundamentals course is designed for those who are involved in the process of building business strategies at any level.
  • Anyone can attend this session for gaining skills of better decision-making for the organisation activities and success.

WHAT WILL YOU LEARN?

Upon successful completion of the course, the delegates will be able to:

  • Gain understanding of organisational behaviour in various situations of markets
  • Make better decisions by making effective strategies
  • Make organisation capable of competing in the market
  • Learn how to include the audience in their conversation
  • Build plan to get ideas from various resources and then implementing it in organisation

 

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PROGRAM OVERVIEW

The competitive strategy defines the various methods and procedures of competing and leading the market. Below figure shows the Competitive advantages with competitive scope:

 

                                                     

During our training, the delegates will learn many advanced competitive advantages over its contestants in the market. The ROI of the business depends on its competitive power hence it is a crucial element. This training programme provides light on the structure of the market, the importance of analysis and assessment of the mobility. We have experienced and certified instructor who will make the delegate’s experience great. We provide latest study material in order to make our candidates updated with the new technology in the market. Our trainer makes sure that the delegates are capable of making effective strategies within their workplace after this training.


PROGRAM CONTENT

An Overview of Customer Strategy

  • An Introduction to Customer Strategy
  • Significance of Customer Loyalty
  • Various kinds of Switching Costs
  • Customer Value and Switching
  • Describing Old Dealers and Customers
  • How to get new Suppliers?
  • Maintaining your Customer Base Asset Mobility
  • Oligopoly
  • Cournot and Bertrand
  • Strategic Complements and Substitutes lecture
  • Capacity Competition
  • Competition and Financial Condition

How to keep business clean?

  • An Introduction
  • Explanations for Competition Policy
  • Knowledge of Instruments used
  • Define Cartel Agreements
  • What are the factors Favouring Cartels?
  • Describing Markets and Measuring Market Power
  • What are the Forms of Market Foreclosure?

How to increase returns?

  • An Introduction
  • Network Goods
  • An Overview of Network Effects I: Direct Network Effects
  • An Introduction to Network Effects II: Indirect Network Effects
  • Summary of Market Structure in Network Industries
  • Frugality of Scale
  • Diseconomies of Scale & Scope

Strategies in Network Markets

  • An Introduction
  • Achieving Critical Mass
  • Raising Attention and Downsizing Perceived Risks
  • Plans in Standardisation
  • Expressive the Target Market
  • Planned Pricing

How to get growth with partners?

  • An Introduction
  • What are Trends and Differences?
  • Goals for Partners and Buyers
  • Pre-Merger Deliberations
  • Merger Control
  • Post-Merger Mixing
  • Position and Differentiation
  • Complementarities in policies within the firm

Competitive Strategy Fundamentals Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Stoke-on-Trent

Stoke on Trent is located in Staffordshire in the UK. It is also abbreviated as Stoke, and it is a unitary authority area. Area of Stoke on Trent is around 36 square miles. In 2011, this area had a population of 469,000. Stoke on Trent is known as polycentric which means it is formed by six towns federation in the year 1910.

Stoke on Trent got its name from Stoke-Upon-Trent where the majority of the railway station and government center is located. Other four towns are Longton, Fenton, Tunstail and Burstem. Major pottery industry of England is located in the Stoke on Trent. It is commonly known as the potteries. Earlier it was a center of the industrial conurbation, and now it is a center for distribution and service industries.

Education

Stoke on Trent has four major educational institutions located in the local area. This city has two higher education colleges namely Stoke-on-Trent college and City of Stoke-on-Trent Sixth Form college. Earlier the Sixth Form College was established in Fenton and now on the Leek Road. Sixth Form College provides best A-level teaching to near about 1800 students. This college is more abundant in the area and it offers adult education as well as apprenticeships. The main campus is located in Shelton and secondary in Burslem. Staffordshire University is situated in Stoke-On-Trent. The main campus in Shelton that is near the railway station of Stoke-on-Trent. It got its university status in 1992. Royal Stoke University Hospital is home to branches of Keele University School of Medicine. With the involvement of Stoke On Trent city council, in the year 1949 Keele University was founded as University College of North Staffordshire.

Stoke-On-Trent has around 15 secondary schools namely Haywood academy, Birches Head Academy, St Peter's Academy, St Thomas More Catholic Academy, St Joseph's College, Excel Academy, Discovery Academy etc.

In the year 2007 Stoke-on-Trent's high school system's restructure was proposed. During the year 2010 various secondary schools were closed or merged like Michell High and Edensor High was combined to form Discovery Academy, Berry Hill High and St Peter's CE High School was combined to build St Peter's Academy.

Economy

Stoke-On-Trent is a significant center for the ceramics industry. In 1980's and 1990's British Manufacturing sector was hit by decline. Various factories, collieries, potteries, and steelworks were closed. Due to this, the unemployment rate increased in the Stoke-On-Trent.

Wedgwood pottery firm and its subsidiary Royal Doulton are located in Barlaston. In Indonesian factory primary production takes place. In Stoke town, Portmeirion is located which owns the Royal Worcester and Spode brands. In Hanley, Emma Bridgewater ceramics firm is located. In Middlepoint, Burleigh Pottery is located. In Etruria, Wade Ceramics is located. In Burslem, Royal Stafford and Moorcroft are located. Left manufacturers of Bone China is Aynsley Chine in Longton. In Tunstail main factory of Churchill, China is located.

Around 9000 firms are located in the city. Some are founded by local businessman and chairman of Stoke City Peter Coates. John Caudwell started Phones4U Company which is a significant mobile phone retailer. In Stoke on Trent, Michelin tyre company complex is located that includes its training center, truck tyre re-treading facility, and commercial head office.

Large warehouses of Co-operative pharmacy is located in this city. Single largest major employer in a city is Stoke-On-Trent city council, and another one is Royal Stoke University Hospital which has over 7000 staff members.

According to the Competitive Alternatives 2004 report, Stoke-On-Trent is the best cost-effective place to set up new businesses. The major shopping center is Potteries shopping center located in Hanley. It has around 87 units which include brands like New Look, Monsoon, Gap, HMV, River Island, La Senza, Topshop, Marks, and Spencer etc. Quality Formations ranked Stoke-On-Trent second best city for starting any business due to various factors like offices, energy, public transport, property and financial access.

Key abilities for strategic prowess

Benefits of Strategic Prowess

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