Google Analytics Masterclass

ABOUT THE PROGRAM

The Google Analytics Masterclass course details the knowledge of how data is collected, stored, and presented. The delegates will come to know of various techniques that will help them to obtain information from Google Analytics including the number of visitors to a website, duration of the visit, and the website content.

The delegates are also taught what to do with the information. Delegates will, by the end of this course, learn to collect information relating to the websites and convert this information into a more useful one to help achieve their business goals.

Google Analytics Masterclass course provides the delegates with a more practical approach that helps the delegates to customize their knowledge to fit in real-time scenarios. It also provides them with the skills to efficiently monitor their own websites using Google Analytics. Google Analytics course will help the delegates to implement the skills, they learned during the course, at their workplace efficiently.

  • Use Google Analytics to Improve Site Design

  • Implement Google Analytics to Monitor Websites Efficiently

  • Obtain Website Related Information Using Google Analytics

  • Get Trained from Certified Instructors

  • Learn from Global Training Providers

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

PREREQUISITES

This course has no prerequisites and as such anyone can attend this course.

TARGET AUDIENCE

This Google Analytics course is most suitable for professionals in the fields of website marketing. They include professionals such as Web Analysts and Digital Marketers. Besides these professionals, anyone who has a keen interest in the course and wishes to upgrade his/her skills to improve the performance of their own or their client’s website can also sit for the course.

WHAT WILL YOU LEARN?

During the course the delegates will learn about

  • Different reports generated by Google Analytics
  • Working with Google Analytics
  • Filtering Traffic Data
  • Online and Offline Campaigns
  • Convert the Visitor Traffic
  • Know about Ecommerce Reporting

Enquire Program

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PROGRAM OVERVIEW

One of the best tools with which you can understand your audience and up your sales is Google Analytics. If you wish to optimize your site traffic, this Google Analytics course ensures you get the best results. The information you gather through Google Analytics will also help you to improve the design as well as content of your site.


PROGRAM CONTENT

  • Reports and Tools of Google Analytics
  • Understanding Data and its Significance
  • Different types of Searches (Paid Search, Organic Search, PPC, CPC) and SEO
  • Page Tags
  • Pageviews
  • Achievements of Web Analytics
  • Working of Google Analytics
  • Distribute, Email, and Schedule Reports and Dashboards
  • Campaigns - Online and Offline
  • Landing Pages
  • Visitor Traffic
  • Converting The Visitor Traffic
  • Content Reports
  • Metrics
  • Sources of Traffic
  • Goal Funnels
  • Ecommerce Reporting
  • Table Filters
  • Channels
  • Customised Reports

Google Analytics Masterclass Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Norwich

Norwich is a city situated on the bank of river Wensum. Norwich comes under the administration of East Anglia of England. It is also regional managerial Centre for both the region i.e East Anglia and county town. Until the 11th century, it was recognized as the largest city in England. In 2011 census the population of this town was 2 lakh 15 thousand. Cities such as Taverham, Hellesdon, old Catton, Thorpe St Andrew, Sprowston, and Costessey comes under the jurisdiction of it.  Norwich has a highly dense population with respect to the area covered. Norwich City F.C is the most followed football club of the city. Clive Lewis and Chloe Smith are present MP’s of this city. Norwich conferred with England's first UNESCO city in the field of Literature in 2012.

History

The history began with the rule of Romans. Romans got dismantled around 450 CE. The city got its name from Northwich, it was founded between 5th and 7th century. It was followed by deadly war between English and Romans. During Middle Ages around 1134, the presence of Jews was noted there. The early period between 1485 and 1640 was considered the time where the wool industry got the expansion. During 17thcentury population increased very rapidly. During this time others industries such as printing, engineering, finance, tourism, and electronics. Further, it followed with several civil wars and the Victorian era.

Education

Norwich runs many primary, secondary, professional and free schools including various academies for its students on large scale. The Norwich University and the University of East Anglia are prominent ones. The population of students is 17000 approximately. These institutions provide hundreds of designers to local industries.

Culture

Since old age, Norwich has been associated with arts and culture, publishing and literature. Pulls Ferry, Shopping places, Norwich castle museum, architectural site Norwich 12, the great hospital, dragon hall are some famous places of this city.

Sports and Safe city

Speedway racing was popular in the region prior and after the Second World War. The famous lightweight champion of the world Jon Thaxton belonged to this city. Norwich is as old as London i.e capital city of England for several centuries prior to Industrialisation.  It is also famous for its greenery. Soon it will be converting into the transition town. Norwich considered as the safest city to live, study, visit and much more. Norwich has immense and healthy youth population. There is a very commendable initiative that has been started by the people i.e. “meet the people”. It is an event that covers discussion on the topics such as social and political among all walks of life. Student’s contribution in making good environment is commendable. The right combination of youth, friendly environment and safety makes it a perfect place to study.

Climate

It has maritime climate as it is near to the river Wensum. It did not have any extreme temperature conditions in the past as well as in the present scenarios. There has not been any single case of the shortage of rainfall and undistributed rainfall in the region. The official met office of the region is Coltishall. All the records present here have been used to study the climatic pattern of the region. The Met office provides the updated information to the locals to aware them of any natural hazard.

Transport

It is well connected with road, railway, and Air. It is a junction point for the east and west, i.e. Great Yarmouth (East) and Kings Lynn and Peterborough (West). The local government has recommended an upgrading of the roads. It is also linked to the Cambridge via A11. The rail network is well connected to London Liverpool Street, Peterborough, Nottingham, Sheffield and a few more. The prominent bus services are being run by Anglian Bus, First Norfolk, Suffolk, connecting bus service a few more. There is a famous national cycle route for bicycle commuters. There is a river Yare that provides the water transport to the region.

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