Google Analytics Masterclass

ABOUT THE PROGRAM

The Google Analytics Masterclass course details the knowledge of how data is collected, stored, and presented. The delegates will come to know of various techniques that will help them to obtain information from Google Analytics including the number of visitors to a website, duration of the visit, and the website content.

The delegates are also taught what to do with the information. Delegates will, by the end of this course, learn to collect information relating to the websites and convert this information into a more useful one to help achieve their business goals.

Google Analytics Masterclass course provides the delegates with a more practical approach that helps the delegates to customize their knowledge to fit in real-time scenarios. It also provides them with the skills to efficiently monitor their own websites using Google Analytics. Google Analytics course will help the delegates to implement the skills, they learned during the course, at their workplace efficiently.

  • Use Google Analytics to Improve Site Design

  • Implement Google Analytics to Monitor Websites Efficiently

  • Obtain Website Related Information Using Google Analytics

  • Get Trained from Certified Instructors

  • Learn from Global Training Providers

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

PREREQUISITES

This course has no prerequisites and as such anyone can attend this course.

TARGET AUDIENCE

This Google Analytics course is most suitable for professionals in the fields of website marketing. They include professionals such as Web Analysts and Digital Marketers. Besides these professionals, anyone who has a keen interest in the course and wishes to upgrade his/her skills to improve the performance of their own or their client’s website can also sit for the course.

WHAT WILL YOU LEARN?

During the course the delegates will learn about

  • Different reports generated by Google Analytics
  • Working with Google Analytics
  • Filtering Traffic Data
  • Online and Offline Campaigns
  • Convert the Visitor Traffic
  • Know about Ecommerce Reporting

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PROGRAM OVERVIEW

One of the best tools with which you can understand your audience and up your sales is Google Analytics. If you wish to optimize your site traffic, this Google Analytics course ensures you get the best results. The information you gather through Google Analytics will also help you to improve the design as well as content of your site.


PROGRAM CONTENT

  • Reports and Tools of Google Analytics
  • Understanding Data and its Significance
  • Different types of Searches (Paid Search, Organic Search, PPC, CPC) and SEO
  • Page Tags
  • Pageviews
  • Achievements of Web Analytics
  • Working of Google Analytics
  • Distribute, Email, and Schedule Reports and Dashboards
  • Campaigns - Online and Offline
  • Landing Pages
  • Visitor Traffic
  • Converting The Visitor Traffic
  • Content Reports
  • Metrics
  • Sources of Traffic
  • Goal Funnels
  • Ecommerce Reporting
  • Table Filters
  • Channels
  • Customised Reports

Google Analytics Masterclass Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Nottingham

Nottingham is a town under the unitary administration of Nottinghamshire. It is 128 miles far from London. It is the seventh biggest urban area of the Great Britain. It is located in The East Midland territory of the UK. It is nearby low hills surfaces along river Trent lower valley. It is the seventh biggest urban area of the Great Britain. It has prominent industries such as Bicycle, Rayleigh and tobacco. During the Industrial transformation, due to lace making business and textile industries, this city flourished both the way i.e volume and wealth.

It gained extensive acceptance from major contributors such as Boots the chemist, Raleigh bikes and Players Cigarettes. The city also rated insufficiency level world city and Alpha city by the think-tank group of Globalization and World Cities Research Network. The city has biggest publicly possessed bus network in the UK and it has an outstanding public transport system. It is one of the six nominated cities of science catering 15000 businesses of IT sector including environmental technologies, biomedical sciences and advanced engineering.

History

The city exits date earlier than Anglo-Saxon era. The city is known as Place of Caves. A large number of caves found in the outskirts of the town. “Snotingaham” name came into existence during the rule of Saxon. The river Leen has a castle on the outcrop of sandstone. The Anglo Saxon was confined Up to Lace Market of today. The fortification of the town happened to save from attacks. The proper ditches were also constructed so that it leads to saving from Norman Conquest. Supporters of Prince John occupied the castle during the return of Richard the Lionheart. Later on, it was surrounded by Richard. A sharp conflict happened and again captured by Richard. During the 15th century, Nottingham got famous in exporting the religious sculptures. A famous German traveller visited the town in mid-17 century. He said Nottingham is the most beautiful and modern town in the outskirts of London. Industrial revolution booms the textile industry. During the Second World War, the industry saw sharp fall.

Governance

Nottingham city council is looking after administrative work of the city. Each councillor looks after its ward.The duration of the councillors is 4 years. The city also has lord mayor but he has no executive and formal power. There are total 3 parliament seats in the region.

Education

Education is administered by the unitary of the city, managed by Nottingham City Council. Their main aim is to give high-quality knowledge, research and professional education. There are two main universities and their various campuses in the city, providing education to more than 60 thousand students annually. The city also has several sixth form academies and colleges which provide training and education to the adults.

Attractions and architecture

The city became famous for its historic buildings, memorials, landmarks, monuments and statues. Most famous and worthwhile attraction to visit is Nottingham Castle, includes an art gallery and museum. Other famous landmarks are ancient sandstone caves, Wollaton Hall, Old Market Square, Lace Market, Highfields Park, Green’s Mill and Science Centre, The Great Central Railway and Galleries of Justice Museum. The city also entertains many great festivals and ceremonies. Among that the most popular is Nottingham Goose Fair.  Apart from these, the city has most energetic first-class shopping centers, restaurants, bars, theatres, museums and art galleries.  

Sports

Nott County is the professional football club. Nottingham is going to bid as host of 2018 FIFA world cup for the country. The city would receive if successful in the bid. The Trent Bridge acts as a playground for the County cricket club. Other major games are Rugby, marathon, Ice hockey and boxing.

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