Google Analytics Masterclass

ABOUT THE PROGRAM

The Google Analytics Masterclass course details the knowledge of how data is collected, stored, and presented. The delegates will come to know of various techniques that will help them to obtain information from Google Analytics including the number of visitors to a website, duration of the visit, and the website content.

The delegates are also taught what to do with the information. Delegates will, by the end of this course, learn to collect information relating to the websites and convert this information into a more useful one to help achieve their business goals.

Google Analytics Masterclass course provides the delegates with a more practical approach that helps the delegates to customize their knowledge to fit in real-time scenarios. It also provides them with the skills to efficiently monitor their own websites using Google Analytics. Google Analytics course will help the delegates to implement the skills, they learned during the course, at their workplace efficiently.

  • Use Google Analytics to Improve Site Design

  • Implement Google Analytics to Monitor Websites Efficiently

  • Obtain Website Related Information Using Google Analytics

  • Get Trained from Certified Instructors

  • Learn from Global Training Providers

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

PREREQUISITES

This course has no prerequisites and as such anyone can attend this course.

TARGET AUDIENCE

This Google Analytics course is most suitable for professionals in the fields of website marketing. They include professionals such as Web Analysts and Digital Marketers. Besides these professionals, anyone who has a keen interest in the course and wishes to upgrade his/her skills to improve the performance of their own or their client’s website can also sit for the course.

WHAT WILL YOU LEARN?

During the course the delegates will learn about

  • Different reports generated by Google Analytics
  • Working with Google Analytics
  • Filtering Traffic Data
  • Online and Offline Campaigns
  • Convert the Visitor Traffic
  • Know about Ecommerce Reporting

Enquire Program

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PROGRAM OVERVIEW

One of the best tools with which you can understand your audience and up your sales is Google Analytics. If you wish to optimize your site traffic, this Google Analytics course ensures you get the best results. The information you gather through Google Analytics will also help you to improve the design as well as content of your site.


PROGRAM CONTENT

  • Reports and Tools of Google Analytics
  • Understanding Data and its Significance
  • Different types of Searches (Paid Search, Organic Search, PPC, CPC) and SEO
  • Page Tags
  • Pageviews
  • Achievements of Web Analytics
  • Working of Google Analytics
  • Distribute, Email, and Schedule Reports and Dashboards
  • Campaigns - Online and Offline
  • Landing Pages
  • Visitor Traffic
  • Converting The Visitor Traffic
  • Content Reports
  • Metrics
  • Sources of Traffic
  • Goal Funnels
  • Ecommerce Reporting
  • Table Filters
  • Channels
  • Customised Reports

Google Analytics Masterclass Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Swindon

Swindon is situated at southwest of England. It is considered to be a big town by geographical area and comes under the jurisdiction of Wiltshire country. It is in the middle of east and west direction i.e Bristol and Reading. It is 78 miles to the capital of United Kingdom. Swindon engaged at a rapid pace in its population during expansion as a town in 1950’s. Swindon residents commonly called themselves as Swindonians and have a library that covers 152 miles of bookshelves. It also has headquarters of the National Trust and the English Heritage National Monument Record Centre. A Honda car industrial plant office situated in this town.

History

During to its initial stage, the town was small and usually did business in barter system. The real business happened on the upper part of the town which is usually known as old town nowadays. During the industrial revolution, it got acceleration and during this period wilts and Berks canal was constructed which helped in the further growth of this town. Thus its sponsorship from Wiltshire Council was put down. All the locomotives of the Great Western Railway took to Swindon works for repair and maintenance. From the late 18th century, a small portion of the salary was collected for healthcare fund. They got medical treatment for themselves as well as for their family. The tallest building of the town was built by a famous figure David Murray John. This building is named after him. Swindon area is very crucial as far as property is concerned. The average household income of people of Swindon is very high.

Climate

Swindon has a climatic condition similar to the British Isles with average moderate mild winters and cool summers due to its latitude position. It is at the elevation of 145 meters above the ground which makes it cool throughout the year. RAF Lyneham is the weather station of the Swindon. It provides an update of day to day basis. The temperature is quite low over here due to its establishment on higher altitude.

Governance

In the month of April 1997, it became a unitary authority. The region of Swindon includes perishable as well as the non-perishable region. It is represented by two Member of Parliament i.e Robert Buckland and Justice Tomlinson far cry from 1997 when there was only one seat.

Geography and Demography

The region is mostly covered by high hills to south and east direction. The river Cole is the famous river in the region. White British with 84% strength is in majority and followed by Asian 7% and black 1.5%.

Economy

The prominent brand of various field such as Honda, BMW, Dolby labs,  Halcrow engineering services, Retailer WH Smith is notable names which have their establishment over this region. They are providing a large number of job opportunities to the regional people. It also has headquartered of country’s space agency.

 Media

The media plays a prominent role in strengthening the pillars of the development. Online media went to extra mile among all other platforms. Swindon has many advertising firms like Swindon Advertiser is prominent among them. Print, radio, and television are the other ones that set up their game with the same pace. There are two transmission regions of the single region i.e The Thames Valley and the West of England. Swindon Viewpoint had been the cable television for the region for 9 years. 

Education   

The borough of Swindon has a number of academic institutions at primary, secondary and technical level. A few secondary schools are commonweal school, the Dorcan Academy and much more. For Higher Education, the services of New College and Swindon College are highly appreciated. 

 

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